In a nutshell
Engage consumers, help connect business with their audiences and execute high-level marketing strategy with the skills and experience gained in this exciting Diploma of Marketing course.
A practical, broad-focused course, this qualification is designed for people seeking an introduction to the exciting and dynamic world of marketing. Upon completion of this course, you’ll be equipped with the skills, knowledge and personal insights required to enter the marketing sector, or pursue further study at the bachelor’s or master’s levels, with credit offered for units completed in this course.
In this course, you’ll study the theories underpinning marketing practice, take opportunities to put skills into practise in real-life business exercises, and connect with industry mentors and assessors.
After completing this qualification, you’ll be prepared to work in the exciting, creative and challenging marketing industry, and build new skills helping consumers and providers connect with what they need.
Study a Diploma of Marketing
What you’ll need
To be eligible to study this course, applicants must meet the following entry requirements:
- Cmpletion of year 12 or equivalent; OR
- Demonstrated ability to undertake study at this level, comprising relevant work experience or formal or informal study or written submission to demonstrate reasonable prospect of success.
For international students, English language proficiency to equivalent IELTS 5.5 (academic) with no skills band less than 5.0 is also required.
In this marketing course, the subjects you may study include:
- Business communications
- Marketing fundamentals
- Integrated marketing communications
- Understanding advertising
- Understanding people and organisations
- Business-to-business marketing
- Consumer behaviour
- Market and audience research
Why APM College of Business & Communications at Torrens University?
For over 25 years APM College of Business and Communications has been transforming school-leavers into industry-ready professionals!
APM places a strong emphasis on industry involvement to deliver practical business courses that offer students a distinct advantage upon graduation. APM offers recognition from industry for its courses in business, marketing, event management and more
As partners of Torrens University Australia (part of Laureate International Universities) you’ll be automatically connected with over 70 international education providers, including esteemed business schools. Enjoy the many benefits of learning at a dedicated business college and join thousands who have graduated from APM!
APM College of Business and Communication offers their students the option to study online or on campus. Students wishing to enjoy the convenience of online study will receive full access to course materials on demand. Prefer traditional on campus learning? APM have you covered with their fully facilitated campuses and small classroom sizes, giving you the attention and support you need to thrive.
Dedicated Learning and Academic Skills (LAS) support staff are on hand help you be more effective in your study and build your skills. From writing essays and reports to goal setting and exam prep – they’ll guide you through it all (available online and on campus).
Feel like your part of a community when you join their Student Representative Council. The SRC regularly get together to talk about current issues, plan events, brainstorm ways to improve your learning experience and more.
This course can be delivered on campus to provide you with practical training in a face-to-face learning environment. It is available to study at the following locations: