In a nutshell
You’ve got social media savvy but need help understanding how to create and run good Facebook ads. This Facebook Marketing short course from Pacific Training Group, in partnership with Social Media College is for you.
Designed for students with no prior experience of running campaigns on Facebook, this short course offers a practical and useful overview of the key concepts of marketing on Facebook. You’ll learn how to design and manage campaigns, how to develop ads and ad sets, how to track and retarget ads, how to engage your community, and how to measure your success. It’s a highly relevant and useful course for anyone wanting to reach more people, maximise marketing budgets, and develop a compelling identity on the world’s largest social media platform.
This course is delivered by Facebook experts from Social Media College and developed to be current and cutting-edge — ensuring your investment pays off with tips and strategies that will see your work succeed. If you’re a freelancer, social media manager, or creative agency looking to rapidly upskill, this short course is your next step.
What you’ll need
There are no prerequisites for this course.
In this social media marketing course, the subjects you may study include:
- Introduction to Facebook Marketing
- The Facebook Ads Landscape
- Facebook Marketing Strategy
- Facebook Campaigns
- Facebook Ad Set
- Facebook Ads Structure
- Community Management
- Tracking and Retargeting
- Measurement and Reporting
Why Pacific Training Group?
Campuses are centrally located in Sydney and the Gold Coast with modern teaching facilities and a fun relaxed atmosphere. Their online platform is an easy to navigate and interactive learning portal with ready access to their industry experienced trainers.
With Pacific Training Group, you can graduate with extensive industry skills, a network of employment contacts and a qualification that is recognised in Australia, and beyond.