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Bachelor of Fashion Marketing and Enterprise

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Location
NSW, QLD, VIC
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Study Mode
Blended, On Campus, Online
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Awarded by
Billy Blue College of Design
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Qualification
Bachelor's Degree
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Course Fee
Price may vary
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Duration
3 years full time, 6 years part time, 2 years accelerated
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Start Date
Enquire now for upcoming start dates
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Payment Options
FEE-HELP, Payment plan, Upfront payment

About the Course

Career Outcome

Fees

About the Course

The Bachelor of Fashion Marketing and Enterprise offered by Billy Blue College of Design is a dynamic program designed to equip students with the essential skills and knowledge needed to thrive in the ever-evolving fashion industry. This course delves into key areas such as fashion marketing strategies, consumer behaviour, and brand management, providing a comprehensive understanding of how to effectively promote and sell fashion products. Students will engage in practical projects that simulate real-world scenarios, allowing them to apply theoretical concepts in a hands-on environment.

Throughout the course, learners will explore the intersection of creativity and commerce, gaining insights into the latest trends and technologies shaping the fashion landscape. The curriculum emphasises innovative thinking and strategic planning, preparing graduates to navigate the complexities of the fashion market. With a focus on sustainability and ethical practices, students will also learn how to create responsible marketing campaigns that resonate with today’s conscious consumers.

By the end of the program, graduates will possess a robust portfolio showcasing their skills in fashion marketing and enterprise, ready to embark on a successful career in this vibrant industry. Enquire to learn more about how this course can help unlock potential and elevate professional aspirations.

To be eligible for this course, students need to have:

  • Completed Year 12 (Australian secondary school certificate) or equivalent, OR
  • Successful completion of a Vocational qualification (AQF Level 4), or above, OR
  • Successful completion of a Higher Education qualification, OR
  • Work life experience demonstrating the ability to undertake study at the required level.

While completing the Bachelor of Fashion Marketing and Enterprise qualification delivered by Billy Blue College of Design at Torrens University Australia, you will study the following subjects:

Year 1

  • Design Context
  • Design Studio 1
  • Design Studio 2
  • Digital Design Foundations
  • Marketing Fundamentals
  • Fashion Concepts
  • Introduction to Entrepreneurship
  • Customer Experience Management

Year 2

  • Design Studio 3
  • Problem Based Learning Studio
  • Discover, Define, Develop, Deliver
  • Digital Marketing and Communications
  • Future Fashion Retail
  • Fashion and Social Media
  • Enterprise Management Systems
  • Market and Audience Research

Year 3

  • Social Enterprise
  • Work Integrated Learning
  • Fashion Marketing and Brand Development
  • Outsourcing Practice
  • Fashion Buying and Merchandise Planning
  • Double Capstone

Why Billy Blue College of Design?

Billy Blue College of Design, part of Torrens University Australia, stands out as a vibrant hub for aspiring designers and creative technologists. Renowned for its strong connections with industry leaders, the college offers courses that are meticulously crafted to enhance employability and ensure students are well-prepared for the dynamic job market. This focus on real-world application sets Billy Blue apart, making it an ideal choice for those looking to elevate their careers in the creative sector.

Students at Billy Blue benefit from studying in inspiring environments that foster creativity and innovation. The college boasts a team of passionate educators who are not only skilled in their fields but also eager to share their industry insights and connections. This supportive atmosphere encourages students to develop both their imaginative and commercial skills, equipping them with the tools necessary to thrive in their chosen careers.

One of the most appealing aspects of enrolling at Billy Blue is the inclusive admission process. Prospective students need not worry about ATAR scores; instead, a genuine passion for learning and relevant work-life experience are valued. This approach opens doors for a diverse range of individuals, making quality education accessible to all who aspire to make their mark in the creative industries.

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