Diploma of Marketing and Communication

This diploma requires students to meet entry requirements to undertake this course. To satisfy the entry requirements for this diploma, you must have either completed the following units:

• BSBWRT411 – Write complex documents
• BSBCMM411 – Make presentations
• BSBCRT412 – Articulate, present and debate ideas
• BSBMKG433 – Undertake marketing activities
• BSBMKG435 – Analyse consumer behaviour
• BSBMKG439 – Develop and apply knowledge of communications industry

OR

• Have two years equivalent full-time relevant work experience. You will be required to submit evidence and complete a short eligibility conversation with one of our Learning Coaches.

If you don’t meet the entry requirements yet, we offer the option to combine this qualification with our Pathway Package. This is perfect if you want to complete the diploma but need the entry requirement units. Find out more in your Course Guide, or speak to one of our Learning Consultants.

In this Diploma of Marketing and Communication (BSB50620), units you may study include:

• BSBCMM511 – Communicate with influence
• BSBPMG430 – Undertake project work
• BSBMKG541 – Identify and evaluate marketing opportunities
• BSBMKG542 – Establish and monitor the marketing mix
• BSBMKG552 – Design and develop marketing communication plans
• BSBMKG555 – Write persuasive copy
• BSBMKG545 – Conduct marketing audits
• SIRXMKT006 – Develop a social media strategy
• BSBCRT512 – Originate and develop concepts
• BSBMKG550 – Promote products and services to international markets
• BSBMKG553 – Develop public relations campaigns
• SIRXMKT007 – Develop a digital marketing plan