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Diploma of Business (Marketing)

Location

Adelaide, Brisbane, Melbourne, Online, Sydney

Study Mode

Blended, On Campus, Online

Awarded by

Torrens University Australia

Qualification

Diploma

Course Fee

Price may vary

Duration

1 year full-time, 2 years part-time

Start Date

Enquire now for upcoming start dates

Payment Options

FEE-HELP, Upfront payment

About the Course

Career Outcome

Fees

About the Course

The Diploma of Business (Marketing) offered by Torrens University Australia is designed to equip individuals with the essential skills and knowledge required to thrive in the dynamic field of marketing. This course covers a range of key learning areas, including marketing principles, consumer behaviour, and strategic marketing planning. Participants will engage with contemporary marketing practices and develop a comprehensive understanding of how to effectively promote products and services in various markets.

Throughout the course, students will explore innovative marketing strategies and the impact of digital technologies on consumer engagement. The curriculum emphasises practical applications, allowing learners to apply theoretical concepts to real-world scenarios. By fostering critical thinking and analytical skills, the Diploma of Business (Marketing) prepares graduates to navigate the complexities of the marketing landscape and make informed decisions that drive business success.

This qualification not only enhances professional capabilities but also opens doors to a variety of career opportunities in marketing and business management. With a focus on both foundational knowledge and advanced marketing techniques, this course is ideal for those looking to elevate their career prospects in a competitive environment. Enquire to learn more.

What you’ll need

To be eligible to study this course, applicants must meet the following entry requirements:

Australian secondary school certificate, or equivalent; and/or,
Successful completion of a Vocational qualification (AQF Level 4), or above; and/or,
Successful completion of at least 0.25 EFTSL at AQF level 6, 0.5 EFTSL at AQF level 5 or above, or equivalent; and/or,
Work-life experience demonstrating the ability to undertake study at the required level which may include approval of prior study or successful completion of a readiness assessment.

Subject summary

In this Diploma of Business (Marketing) course, the subjects you may study include:

Academic and Business Communication Skills
Understanding Self and Others
Integrated Marketing Communications
Marketing in the Digital Era
The Business Environment
Consumer Behaviour
Industry Skills Project (50 hours of industry experience)

Electives (choose one from the following):

Introduction to Entrepreneurship
Venture Ideation
The Business of Events
Information Systems for Business
Developing People and Culture
Project Management
Sales and Negotiation Strategies
Event Management and Operations
Economics

Why Torrens University Australia?

Torrens University Australia is a dynamic institution that embodies the belief in education as a transformative force for individuals and society. With a commitment to fostering a supportive learning environment, Torrens University is dedicated to empowering students to realise their potential and make a positive impact in the world.

As the fastest-growing university in Australia, Torrens University offers a diverse array of undergraduate and postgraduate programs across various disciplines, including IT, Design, Business, Health, and Hospitality. With flexible delivery options available both online and on-campus, students can tailor their educational journey to fit their professional aspirations and personal commitments.

Diploma of Business (Marketing)

About the Course

What you’ll need

What you’ll need

Subject summary

Subject summary

Why Torrens University Australia?

Why Torrens University Australia?

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