Accredited courses from leading Australian universities, TAFEs and colleges
About the Course
Career Outcome
Fees
The Growth Marketing Professional course offered by Lumify Learn is designed to equip participants with the essential skills and knowledge needed to excel in the dynamic field of marketing. This course delves into key areas such as data-driven marketing strategies, customer engagement techniques, and the effective use of digital tools to drive growth. Participants will explore the intricacies of consumer behaviour and learn how to leverage analytics to inform their marketing decisions, ensuring they can create impactful campaigns that resonate with their target audience.
Throughout the course, learners will engage with real-world case studies and practical exercises that foster a deep understanding of growth marketing principles. The curriculum is tailored to address the evolving landscape of marketing, emphasising innovative approaches and the latest trends in the industry. By the end of the course, participants will be well-prepared to implement growth strategies that enhance brand visibility and drive business success.
With a focus on both theoretical knowledge and practical application, the Growth Marketing Professional course stands out as a comprehensive programme for those looking to advance their careers in marketing. Enquire to learn more.
There are no prerequisites for this course.
The Growth Marketing Professional course is made up of three Certifications, provided through Digital Marketing Institue and Google. Each Certification is comprised of numerous courses:
Certified Digital Marketing Professional
This program is a foundation course designed to provide students with an overview of the variety of digital marketing channels and equip you with skills to effectively use those channels in building and implementing a cohesive digital marketing strategy.
Google Analytics Individual Qualification
This course includes basic and advanced Google Analytics concepts, covering planning and principles; implementation and data collection; configuration and administration; conversion and attribution; and reports, metrics, and dimensions.
Google Ads Search Certification
With this online course, you will be able to demonstrate your mastery of building and optimizing Google Search campaigns. You will have the ability to leverage automated solutions like Smart Bidding and Audience Solutions to boost campaign performance for specific marketing objectives.
Other Course Inclusions
Job-ready personal development skills and assessments
Front-End Development for Website Optimisation, Customer Success Management Fundamentals, Growth Hacking Tools and Project Management Frameworks
Access to sourced content from Digital Marketing Institute, the global certification standard in Digital Marketing education, including lifetime membership, practical activities, real-world scenario templates, toolkits and much more