You’re naturally organised, have a head for making decisions, and want an exciting and dynamic career working with people. Turn your natural talents into a new career in the sporting world by studying a sports management course.
Applying business principles to the sports industry, sports management course graduates contribute specialised business, management and leadership skills to a wide range of sporting clubs, events and individuals. Part of the fabric of Australian society, sport is in our blood – and, by studying a sport management course, you can turn your love of it into a dynamic new career.
In a sports management course, you’ll build the specialised knowledge and practical business skills required to work in a range of roles in the sports industry. You’ll study in key business areas like strategic planning, resource management, marketing and media engagement, preparing you to work in operations or management in a sporting club or for a sporting event, or to work in a relationship-focused role as a player’s agent, membership consultant, or sports promoter.
Your role will vary depending on the business, club or organisation you work for, but a sports management qualification will ensure you’ll spend your working days living and breathing all aspects of sports. From working with players , coaches and managers, to ensuring patrons and members have access to sporting games, services and experiences, to advancing the reputation of the sports industry, a sports management qualification will give you the tools necessary to thrive in your work and spread the sports you love with thousands of others.
You may study a sports administration course as a bachelor’s degree, or study business as a certificate or diploma course, as a bachelor’s or master’s degree, or as an advanced diploma or other post-graduate certificate, and apply your business principles to the sporting industry.
After completing a sports management course, you may seek employment in a management or membership role in a sports club or organisation, work in sports event management or in athlete representation.
If you’re passionate about sport and want an exciting and fulfilling career in the industry, a sports management course is your first step.
Accredited online and on-campus courses from leading Australian universities, TAFEs and colleges
Bachelor of Business With a Major in Sports Management 
Master of Business Administration (Sports Management)