Certificate IV in Marketing and Communication

There are no mandated education entry requirements for this qualification, and there are no mandatory Open Colleges entry requirements.

Recommended local entry requirements:

• Age: 18 years old (note students under 18 will need permission from a parent or guardian to enrol)
• Have language, literacy and numeracy skills that ensure the ability to read and comprehend complex information
• Have completed year 12, or a qualification at Certificate III level or higher
• Access to a modern computer with high-speed internet
• Access to Microsoft office or equivalent
• Basic computing skills including the ability to make a short video.
• Access to a digital video recording device to save and upload video/image files to OpenSpace, e.g. smartphone.

While completing the BSB40820 Certificate IV in Marketing and Communication qualification from Open Colleges, you may study the following subjects:

• BSBMKG439 – Develop and apply knowledge of communications industry
• BSBTEC403 – Apply digital solutions to work processes
• BSBWRT411 – Write complex documents
• BSBCRT412 – Articulate, present and debate ideas
• BSBCMM411 – Make presentations
• BSBMKG435 – Analyse consumer behaviour
• BSBMKG431 – Assess marketing opportunities
• BSBMKG433 – Undertake marketing activities
• BSBMKG440 – Apply marketing communication across a convergent industry
• SIRXMKT006 – Develop a social media strategy
• BSBESB404 – Market new business ventures
• BSBTWK401 – Build and maintain business relationships