Frequently Asked Questions
Which social media course is best for beginners?
There's no single best course, since it depends on your goals and current experience. If you're starting out, a Certificate IV or Diploma of Social Media Marketing, such as those delivered online by College for Adult Learning, builds foundational skills in content and campaign management. If you already work in marketing, a Graduate Certificate in Digital Marketing offers a faster, more advanced path over a shorter timeframe.
Are there free social media marketing courses?
Most social media marketing courses listed on StudySelect are paid, delivered by RTOs, TAFEs and universities rather than offered at no cost. Government-funded or subsidised places can sometimes be available depending on the provider and your state, but this isn't the case for every course. It's best to check funding details listed against each course, or enquire directly with the provider about your eligibility.
How long does an online social media marketing course take?
Course length depends on the qualification level you choose. A Graduate Certificate in Digital Marketing can take around eight months part-time, while a Diploma of Social Media Marketing typically runs for about 12 months full-time. Bachelor's degrees with a marketing focus take longer, from around two years part-time study up to six years for those studying part-time overall.
Can I study social media marketing entirely online?
Yes, many social media marketing courses are delivered fully online, including Certificate IV, Diploma and Graduate Certificate options from providers like College for Adult Learning and UTS Online. Some bachelor's degrees also offer online study, though a few include blended or on-campus components. You can compare study modes for each marketing course before enrolling.
What jobs can you get after a social media marketing course?
Graduates of social media marketing courses often move into roles across marketing, digital media and business, such as social media coordinator or content marketer. Some go on to specialise further, working as a Tourism Marketer or in market research. Pay varies by state, experience and setting, with typical marketing management salaries in Australia sitting around AU$95,000 according to PayScale Australia.