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Bachelor of Communication (Digital Media Production)
Shape the way we see the world and build cutting-edge skills for an emerging new industry by studying a digital media course.
You may work in a range of design, media production and communication roles after completing a digital media course, and as a result, the tasks you’ll perform will depend on your specific role. However, as a designer or creative producer, you can generally expect to be responsible for designing visual communications materials, including producing graphics, illustrations, animations and videos. You may work in-house for a creative agency or other business, or work freelance as an independent designer, which will affect the nature and scope of your day-to-day responsibilities.
As a designer, you can expect to perform tasks like:
After completing a digital media course, you may seek employment as a:
You’ll enjoy working in digital media if you:
The Australian Government’s Job Outlook reports that both the digital media and design industries are relatively large and growing sectors in Australia.
The multimedia production industry currently employs approximately 10,300 people and has been growing modestly for the past decade. Job Outlook expects that growth to continue, predicting that approximately 10,600 people will be employed in digital media production roles in Australia by 2020.
Similarly, Job Outloook states that approximately 46,500 people in Australia are employed as graphic designers, and predicts the industry to continue growing. By 2020, the graphic design industry in Australia will employ approximately 53,300 people. While the industry has contracted slightly over the last few years, it is expected to grow strongly over the next decade.
While the size of the design profession indicates roles are available in most areas of Australia, Job Outlook notes that the sector is concentrated in New South Wales, with approximately 45 per cent of all designers working in the state.
PayScale reports that digital media specialists in Australia can expect to earn between $44,000 and $102,000 per year, with an average annual salary of $64,000.
According to PayScale, graphic designers can expect to earn a salary between $39,000 and $68,000 per year, with an average industry salary of approximately $51,000 per year. While a positive relationship exists between experience and earning capacity, PayScale notes that entry-level designers can still earn a competitive average salary of approximately $47,000 per year.