Accredited courses from leading Australian universities, TAFEs and colleges
Bachelor of Applied Business (Marketing)
About the Course
Career Outcome
Fees
About the Course
The Bachelor of Applied Business (Marketing) offered by Ducere Global Business School is designed to equip students with the essential skills and knowledge required to thrive in the dynamic field of marketing. This course provides a comprehensive understanding of marketing principles, consumer behaviour, and strategic marketing management. Students will explore various aspects of digital marketing, brand management, and market research, ensuring they are well-prepared to meet the demands of modern businesses.
Throughout the program, learners will engage in practical projects and case studies that reflect real-world challenges, fostering critical thinking and problem-solving abilities. The curriculum emphasises the importance of innovation and adaptability in marketing strategies, preparing graduates to navigate the ever-evolving landscape of the industry. With a focus on both theoretical foundations and practical applications, this course aims to develop well-rounded marketing professionals who can contribute effectively to their organisations.
By choosing the Bachelor of Applied Business (Marketing), students will benefit from Ducere’s commitment to providing a forward-thinking educational experience that aligns with current industry trends. This course not only enhances academic knowledge but also cultivates essential soft skills such as communication, teamwork, and leadership. Enquire to learn more.
Ducere Online Bachelor Program
To be eligible to enrol in this course, you must:
- Have completed Year 12 (or equivalent); OR
- Have successfully completed a Higher Education qualification; OR
- Have successfully completed a Vocational qualification (AQF Level 4); OR
- Qualify for a Work and Life Experience Entry with demonstrated skills and knowledge gained through paid or unpaid employment, formal learning and/or non-formal learning (presented on a current resume with attached cover letter).
In this business marketing course, the key areas you will cover include:
- Advanced Digital Marketing
- Competitive Market Positioning
- Marketing Strategy and Planning
- Project Management and Leadership
- Innovation and Design Thinking
- Big Data and Market Research
- Brand Development and Product Management
Related searches
Disclaimer: Career FAQs Pty Ltd ABN 39 299 617 067 t/a StudySelect markets the education and training services of a range of Australian tertiary course providers, and receives a commission for each prospective student. StudySelect is not an education provider. All material and information regarding our education providers and their courses – on our site, via email, or over the phone – is delivered through our capacity as their agent. The material shared with you on the website is provided as general information only. It is not intended as professional advice, and should not be taken as such. All information is provided in good faith, and is believed to be accurate and current as at the date of publication. However, StudySelect provides no guarantee that any information or material on the website, or linked websites, will be accurate or complete. Please see our privacy policy for more information.