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Graduate Certificate in Marketing and Digital Strategy

Location

Online

Study Mode

Online

Awarded by

UTS Online

Qualification

Graduate Certificate

Course Fee

Price may vary

Duration

8 months part-time minimum

Start Date

Enquire now for upcoming start dates

Payment Options

FEE-HELP, Upfront payment

About the Course

Career Outcome

Fees

About the Course

The Graduate Certificate in Marketing and Digital Strategy offered by UTS Online is designed for professionals seeking to enhance their marketing expertise in an increasingly digital landscape. This course provides a comprehensive overview of key learning areas, including digital marketing strategies, consumer behaviour, and data analytics. Participants will explore how to effectively engage audiences through various digital channels, equipping them with the skills necessary to drive successful marketing campaigns.

Throughout the course, learners will delve into the latest trends and technologies shaping the marketing industry, gaining insights into how to leverage these tools for strategic advantage. The curriculum emphasises practical applications, allowing students to develop actionable strategies that can be implemented in real-world scenarios. By the end of the program, graduates will be well-prepared to navigate the complexities of modern marketing and contribute meaningfully to their organisations.

This qualification not only enhances professional capabilities but also fosters a forward-thinking mindset essential for thriving in today’s dynamic business environment. Enquire to learn more.

What you’ll need

To be eligible to study this course, applicants must meet the following entry requirements:

A recognised bachelor’s degree, or an equivalent or higher qualification, or submitted other evidence of general and professional qualifications that demonstrates potential to pursue postgraduate studies; OR
A minimum of four years’ full-time (or equivalent) relevant business-related work experience. The relevant work experience must be demonstrated through a CV and a Statement of Service confirming the dates of employment and the position held within the organisation.

Subject summary

In this marketing course, you’ll study the following core subjects, plus two electives of your choice.

Core

Customer-Centric Marketing
Consumer Insights

Elective

Data-Driven Marketing
Digital Customer Behaviour
Digital Marketing Today
Branding in the Digital World

Why UTS Online?

UTS Online stands out as a premier provider of innovative online education, leveraging the latest technology to empower learners in a rapidly evolving world. As the top-ranked young university in Australia and 11th globally, UTS Online offers 100% online postgraduate courses that provide access to world-class education from anywhere, making it an ideal choice for ambitious professionals.

The courses at UTS Online are crafted by leading industry academics who collaborate with organisations at the forefront of progress. This ensures that the curriculum is not only relevant but also engaging, delivered through an interactive online platform designed by experts in online education. Students can expect a personalised learning experience that equips them with the skills and knowledge necessary for immediate career advancement and long-term adaptability in a changing job market.

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Graduate Certificate in Marketing and Digital Strategy

About the Course

What you’ll need

What you’ll need

Subject summary

Subject summary

Why UTS Online?

Why UTS Online?

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