Accredited courses from leading Australian universities, TAFEs and colleges
© 2026 StudySelect. All Rights Reserved.Qualification Level
Accredited courses from leading Australian universities, TAFEs and colleges
© 2026 StudySelect. All Rights Reserved.A Digital Marketing Assistant supports online marketing across websites, social media, and email. This entry-level role suits people with strong digital skills and a passion for brand work.
In this role, you help the marketing team with content, data, and campaigns. You track results, run keyword research, and keep the brand voice the same on all platforms. Working with designers and senior staff is core to the job.
Most roles value formal study in marketing. A Certificate IV or Diploma in Marketing and Communication is a common path. Many employers also look for a degree in marketing or business.
Hands-on skills with tools like Google Analytics and Meta Ads Manager are highly valued. This role gives you a clear path to senior positions as businesses invest more in digital channels.
Laura Atkinson is an Account Management and SEM specialist at Course Finder Group with six years' experience in the Australian education sector. She works day to day with universities, TAFEs and independent training providers, which gives her a close view of how courses map to real career outcomes. She writes practical guidance on career pathways, choosing the right qualification and what to expect when moving into a new field.
